Companies / Vital Farms, Inc.
Vital Farms, Inc.
Nasdaq: VITLCIK 1579733AUSTIN, TX
Insider flow · last 90 daysNet buys $101.6K
Financials · FY2025
Ownership
42.9M shares outstanding · as of Aug 3, 2026
Ownership
| Insiders | 17.72% | 7,605,375 |
| 10%+ / strategic | 19.25% | 8,265,615 |
| Institutions | 98.39% | 42,240,104 |
| Public float | 0.00% | 0 |
Reported holdings exceed shares outstanding — public float shown as 0; some positions may overlap or lag.
% of common shares outstanding (exact, from the latest cover-page filing). Institutions are quarterly 13F snapshots; insiders reflect current officers & directors.
Insiders 13
View all →| Insider | % of shares | Shares |
|---|---|---|
Ohayer MatthewEXECUTIVE CHAIRPERSON · Director · 10% owner | 14.74% | 6,326,720 |
Diez-Canseco RussellCEOPresident, CEO & Exec. Chair · Director | 1.64% | 705,560 |
Khoury KarlDirector | 0.28% | 119,789 |
Pappas Peter NicholasCSO and President, Eggs | 0.19% | 81,669 |
Wrede ThiloChief Financial Officer | 0.18% | 75,477 |
Coon StephanieChief Strategy Officer | 0.13% | 56,419 |
Bal JoanneCLO, Secy. & Head of Impact | 0.13% | 55,343 |
McKeon KathrynCMO and GM, Butter | 0.12% | 49,671 |
Flanagan Glenda JDirector | 0.11% | 47,934 |
Post Denny MarieDirector | 0.07% | 29,748 |
Institutional holders 303
View all →| Holder | Value | % of shares |
|---|---|---|
| $90.89M | 6.63% | |
| $85.83M | 6.26% | |
| $65.41M | 4.77% | |
| $60.15M | 12.05% | |
| $49.89M | 3.64% | |
| $37.47M | 2.73% | |
| $37.11M | 2.71% | |
| $34.16M | 2.49% | |
| $30.58M | 2.23% | |
| $30.40M | 5.01% |
Activity
InsidersInstitutions
What insiders are doing in this stock (Form 4).| Date | Actor | Action | Security | Value | Shares Δ | Position after | Impact |
|---|---|---|---|---|---|---|---|
| Feb 2, 2026 | Ohayer Matthew Executive | Sell | Common Stock | $512.8K | -18K -0.29% | 6,342,790 14.77% of shares | medium |
| Mar 2, 2026 | Ohayer Matthew Executive | Sell | Common Stock | $406.6K | -20K -0.32% | 6,321,190 14.72% of shares | medium |
| Jan 2, 2026 | Ohayer Matthew Executive | Sell | Common Stock | $391.4K | -13K -0.20% | 6,361,190 14.82% of shares | medium |
| Jan 2, 2026 | Ohayer Matthew Executive | Sell | Common Stock | $379.9K | -12K -0.20% | 6,373,706 14.85% of shares | medium |
| Mar 2, 2026 | Ohayer Matthew Executive | Sell | Common Stock | $304.9K | -15K -0.24% | 6,326,190 14.74% of shares | medium |
| Mar 12, 2026 | Diez-Canseco Russell CEO | Other | Common Stock | $209.4K | -12K -1.65% | 710,358 1.65% of shares | low |
| Mar 17, 2025 | Wrede Thilo Executive | Other | Common Stock | $149.0K | -5K -7.67% | 56,793 0.13% of shares | low |
| Mar 2, 2026 | Cyr William B. Director | Buy | Common Stock | $98.3K | +5K +156.04% | 7,794 0.02% of shares | medium |
5%+ ownership events
Schedule 13D / 13G
| Filer | Stance | % of class |
|---|---|---|
| Vanguard Group Inc | Passive13G/A | — |
| Vanguard Group Inc | Passive13G/A | — |
| BlackRock, Inc. | Passive13G/A | — |
Securities
via CUSIP / OpenFIGI
| Symbol | Type | CUSIP |
|---|---|---|
| VITL | — | 92847W103 |